Meet the Team & Founders

William Jey Effendi 

Raffles Institution alumnus who founded the company after numerous stints in other industries but finally found his true passion in creating disruptive mobile apps that bring greater good to the community and society

Elgin Yap

National University of Singapore alumnus who obtained a Ph.D. in Neuroscience and a seasoned entrepreneur based in Singapore - an indispensable member of the team that give us the science of the mind perspective to our mobile app creation

Ng Wee Keong

University of Michigan alumnus who obtained a Ph.D. in Computer Science & Engineering and a patent holder for numerous inventions in the field - Prof Ng has been our consultant, indispensable and contributing enormously to our project